Top 10 Best Online Marketplaces to Sell Products in India 2023
Before the advent of the internet and e-commerce, flea markets and newspapers were the only places you could sell your stuff without owning a physical store. Now, with all the different selling websites and apps available, anyone can make extra money selling almost anything without leaving home.
Selling online has completely changed the way we think about starting a business. And there’s a good reason for that: 63% of purchase journeys begin online, making selling online an increasingly lucrative option for budding young entrepreneurs.
Are you an amateur and want to sell kitchen appliances? Do you have a stash of trendy jewelry? Do you have a connection to get a product at wholesale prices? Maybe you just want to sell this Beanie Babies collection? (Don’t lie, you have one!) Or maybe you’re a fan of feng shui and want to declutter your living space or storage unit. If you’re still trying to figure out how to find winning products, check out Shopify’s winning products course. Whatever your goal or whatever you’re selling, there’s a sales channel that’s perfect for you. We’ve done the research and put together the best sites to sell your products online. As a bonus, we’ll also tell you the benefits of starting your own store and how using both can help you sell more online.
This Seattle-based company is relatively new to the online market scene, but is doing remarkably well. With over 50,000 sellers and 35 million different items, Bonanza is a large and growing community of online stores.
Selling fees on Bonanza are relatively low and are based on what is known as the final listing value. The final listing value is the combined dollar value of what the buyer paid plus the portion of shipping costs that exceeds $10. So, if you sell an item for $20 and then charge $12 for shipping, the final listing value is $22. The cost of selling is 2.5% of the final listing value, so in this example your commission would be just 77¢. If you sell items over $500, the same rules apply, but there is an additional flat fee of 1.5% on any dollar amount over $500.
This online sales site works well for those who cannot afford the listing fees. Setting up a shop is easy and you only pay commissions when you make a sale.
Amazon is a trusted go-to site that sells over 400 products per minute. How is it possible to sell so much so quickly? Well, people feel comfortable and trust when buying from this site.
Amazon is notorious for vetting sellers and keeping counterfeit products out of its marketplace. And it has won people’s trust by delivering the desired items on time. That’s why so many people consider it their target market for online shopping. Such a large number of benefits means that your products are more likely to sell, but it also means that the site will incur higher costs.
A professional selling account on Amazon requires an application process and a monthly fee of $39.99. There is also a commission for each item sold. If you don’t plan to sell more than 40 items per month, you can get an individual seller account that doesn’t require a monthly fee. The individual seller account charges a 99¢ fee per item plus percentage fees on top of that depending on the category the item is sold in.
Amazon is great for people who want to move large volumes of products or gain exposure to a wider audience.
The original online sales platform, eBay, has been on the web since 1995. There is almost nothing you cannot sell on this website. So if you’re looking for something antique, crafty, or a little weird, this could be the online retail site for you.
Be aware of selling costs when selling on eBay. We charge a non-refundable fee to post an article and another “submission fee” if you decide to post the same article in another category.
There’s also a “final value fee” which is a certain percentage (eBay says it’s 10% to 12% for most categories) of your item’s sale price, plus a percentage of the shipping cost. These fees vary and are calculated based on the type of product, its number, the categories in which it is listed and shipping.
According to eBay 2021 statistics, eBay has over 1.7 billion listings and 135 million users worldwide. Similar to Amazon, this is an incredibly large network of buyers. Note however that eBay as a brand is generally less reliable than Amazon.
VarageSale is a Toronto-based online sales platform founded by a former elementary school teacher who became frustrated with scam and illegitimate listings on classified sites.
The site requires sellers to create a verified profile on Facebook to ensure sellers are using a real profile picture and name, along with a personal bio. This helps shoppers feel comfortable transacting because they have a better idea of who they are dealing with.
VarageSale members can sell products online for free. As a seller, you can create a listing with a product title, description and photo. If someone is interested in making a purchase, they can reserve your item and schedule an offline meeting for the exchange or use Stripe to pay online. At the time of writing, the platform does not charge merchants or transaction fees to merchants.
Handshake, created and maintained by Shopify, is a wholesale marketplace designed to bring suppliers and resellers together. Resellers can join Handshake whether they are physical or online (or both), and suppliers are hand-picked by the Handshake team. If you sell unique and distinctive products with your own brand, you can register for wholesale on the platform.
In addition to hosting a huge collection of one-of-a-kind and non-mass-produced products, Handshake sets itself apart from other online retail sites because of its integration with Shopify. Shopify is the world’s leading e-commerce platform, allowing wholesalers and retailers to manage inventory, track sales, and process new orders within the same e-commerce ecosystem they may already be using. This stands out in the world of wholesale marketplaces that often require CSV downloads and other manual maintenance.
Probably the best online shopping site and forum for buying vintage and antiques, Ruby Lane was voted number one recommended place to buy a few years ago.
Setting up a store on Ruby Lane is free and the platform does not charge you for ads. However, for stores with 50 or more items, you have to pay a monthly maintenance fee of $54. Additionally, RubyLane charges a 6.7% service fee on the order total (excluding sales tax).
This online sales site aims to bring together collector friends. If you are looking for a niche selling site for your antiques and collectibles, this is probably the site for you. However, keep the fees in mind.
Sites to sell your products online
Like Ruby Lane, Etsy focuses more on a niche market than eBay or Amazon. Here you can sell your handmade products, art, collectables and antiques. With annual sales in the billions, Etsy is considered a lucrative online sales platform.
Etsy charges a 20¢ listing fee for each item. The item will stay in your store for four months or until it’s sold, whichever comes first. When you sell an item, there is a 5% and 3% transaction fee plus a 25¢ processing fee (varies based on the seller’s bank location).
The transaction fee applies to the listed price only (not sales tax) if you are selling from Canada or the United States. However, the platform charges 5% of the total shipping costs if you decide to charge customers separate shipping costs.
Etsy is known and respected. Its ease of use and overall good reputation in the online selling world make this site one of the best places to sell your stuff online.
This growing online consignment store is particularly focused on high quality furniture and home accessories. Listing items is easy on Chairish, and like any consignment shop, it takes a percentage of the sale price.
The percentage Chairish keeps depends on how much your item sells: 20% of the first $2,500, 12% of the next $22,500, and 3% of the next $15,000. In the site example, if you sell an item for $40,000, you keep $35,350.
The best part is that listing your items is completely free. You list your items and Chairish curators review them to make sure they meet their standards. Then they retouch your provided photos and make the item available for purchase.
Chairish also takes care of the shipping logistics, so you don’t have to worry about shipping large pieces of furniture (just like dropshipping). You can also arrange your own shipment if it suits you. Chairish is a great online sales site for those looking to sell furniture and other home accessories. Maintains high standards, ideal for buyers and collectors.
Do you have a smartphone that you no longer use? A camera around collecting dust in your drawer? You might want to consider turning them into cash since they aren’t really of much use to you.
Swappa is a marketplace for buying and selling tech gadgets. The team behind the platform has done a great job of getting rid of trolls and scammers, earning them a great reputation. Of course, this means they will thoroughly examine your item, which won’t be a problem if you’re selling products that are in good condition.
Swappa does not charge referral fees for ad creation. However, you can choose to be registered for a $5 fee. Additionally, transactions on Swappa typically go through PayPal, which charges sellers when buyers make payment. Still, Swappa has one of the lowest fees out of all the marketplaces on our list. You can also use Swappa Local, a version of the platform that lets you sell tech devices to local buyers in your community.
Introduced in October 2016, Facebook created Facebook Marketplace to bring people in communities together to buy and sell. What’s exciting about Facebook Marketplace is that the company is starting to support ecommerce merchants.
Facebook has partnered with online selling platforms, such as Shopify, to facilitate online merchant presence on Marketplace. Shopify users can sell stuff locally while managing inventory on a familiar back end. There are no listing fees, but there are specific requirements and guidelines you must follow as a merchant on Marketplace.